A true connoisseur of floristry, Luc Deschamps has been intimately connected with the world of flowers since his early childhood. Born into a family of florists, he has embraced this legacy and cultivated his own unique floral vision. His exquisite floral boutique, located at Paris´ 18 avenue Niel is aptly named Deschamps, and stands as one of the most Instagram-worthy destinations in the city.
Nestled amidst the charming streets of Paris’ 17th arrondissement, Deschamps has found fertile ground for his creative floral expressions. In this vibrant neighborhood, adorned with prestigious restaurants and international corporate offices, the organic orchestrator artfully wields his floral expertise, offering captivating natural settings reminiscent of bygone Hollywood productions. Both professionals and individuals are drawn to his cinematic approach, which has been critically described as a delicate fusion of art and refined taste.
´Deschamps credits his success to what he calls the “wow factor”: the way people react when they see an abundance of brightly coloured flowers. Many immediately take out their mobile phones and post pictures to social media – a factor he refers to as ´street art´ and says has helped to create a buzz around his work.´ – Charles Daniel McDonald
Luc Deschamps is renowned for adorning the city of Paris with his floral artistry; through embellishing storefronts and hotel facades, crafting elaborate floral installations in reception areas and shopping centres, as well as the showcasing stunning bouquets which are available for purchase in the shop. His more notable works include the floral facade of La Maison Sauvage, the bucolic transformations of Bistrot Bohème, Brasserie Le Brebant and the breathtaking floral metamorphosis of the Buddha Bar – all of which employ his technique of hand fashioned fabrics which are sculpted and bonded onto wooden branches, for the last word in style with sustainability.
However, it’s his namesake boutique in the heart of Paris, that attracts countless Parisians and tourists from around the globe. Here, visitors not only have the opportunity to acquire one of his exquisite floral arrangements, but are also entranced by a storefront overflowing with an explosion of multi-coloured blooms that are comparable to a modern-day Garden of Eden. Deschamps’ boutique never fails to captivate the attention of passersby´s and flower enthusiasts, as well as Instagrammers and travellers in search of the perfect natural backdrop.
Known as the ‘Deschamps style,’ his unique aesthetic places equal emphasis on both the content and the container. For him, the vessel should be as remarkable and unexpected as the floral arrangement it holds. Luc traverses Europe in pursuit of vessels and vases that can accommodate his grand floral visions, sometimes needing to hold several hundred hydrangea stems.
´I’m not a gardener … I didn’t invent anything, frankly. I only copy nature.´ – Charles Daniel McDonald
Having evolved into an architect of emotions, delicacy, and splendour, Luc Deschamps orchestrates his floral creations with meticulous care, never delegating the artistic process. His artistry has also extended into haute-couture, showrooms, boutiques, and fashion shows. You may recognise his style from the luminous field of sunflowers which adorned the peristyle of the Opéra Garnier, an ingenious launch of an ecological car, his contributions to Naomi Campbell’s birthday celebration, or those enchanting Christmas decorations on Avenue Matignon.
Delve deeper into the blossoming world of this remarkable floral designer by visiting his website, or immerse yourself further in his artistic endeavours on Instagram, as Luc Deschamps’ passion for flowers and his artistic touch continue to leave a lasting impression on the vibrant city of Paris and beyond.
Article: Charles Daniel McDonald
Photography / Media: Luc Deschamps