VIVA VALOIS VINTAGE
Within the eighth arrondissement of Paris, Valois Vintage is a must-see for any style savvy hunter, visitor or resident within the city. Attracting famed faces such as Rihanna, Kim Kardashian West and Penelope Cruz as well as international magazine stylists and impassioned vintage jewelry collectors; this Aladdin’s cave is stocked full of Chanel broaches, glistening earrings and designer jewels for as far as the eye can see.
¨If you are in anyway serious about acquiring vintage Chanel in Paris, then this is your go-to place.¨ – Charles Daniel McDonald (Editor-In-Chief)
Celebrities, stylists, collectors and those with an insatiable image for the bygone age of the bespoke fashion accessory visit Valois Vintage Paris to satisfy their whim – be it for pearl-laden broaches, glittering necklaces and golden cuffs. With three stores collated onto one street and a unique selection of jewels that tell their own unique story within each one – Valois Vintage Paris is a treasure trove of covetable and atypical pieces. You can expect to see offering from the likes of Chanel, Dior, Christian Lacroix, Yves Saint Laurent and even some from Marguerite de Valois´s personal collection (whose Byzantine-inspired jewelry inspired the name of the shop).
How do you choose the pieces?
As we are known as jewelry collectors, people visit us to see if we are interested in pieces from their personal collections, which we can then buy and sell on. More than just a piece of jewelry, we give people a little bit of history with each piece, passed on from the person we source it from to the person who buys it from us.
Describe Valois Vintage in three words?
Love, glory and beauty! Or, more seriously, history, beauty and craftsmanship, because behind every piece here, there’s a story and a true level of artistry.
What’s the most in-demand label for vintage?
Chanel – without a doubt.
Which is the most difficult brand to source?
There is not so much one label in particular, so much as an era. More specifically, jewelry from the 1960´s and 1970´s, mostly Chanel, Goossens and Yves Saint Laurent. There wasn’t a lot of production back then so the pieces are quite rare.
What is your favorite published image with a Valois Vintage used in the styling?
How do celebrities find you?
Usually, the stylists call us to look for pieces for photo-shoots. Then, some remember our address, and come into the store to see us in person. We get interest from all over the world and we are often approached by Chinese actors and bloggers, as well as English, Spanish and American stars. Recently, Penelope Cruz came to visit in Paris for some personal purchases. We worked together for the “Escobar” movie, directed by her husband Javier Bardem, for which we lent them clothes, bags and jewelry – which appear in the film.
What piece from the boutique is your ideal Christmas gift?
This vintage Chanel broach.
What is your advice for finding a memorable gift at Valois Vintage?
Find a piece that matches the personality of the person you are buying for, rather than something covered in diamonds, or pearls. We always advise people to help them find THE piece which has its own beautiful story. Sometimes, people come in for a specific piece they have seen on the site. In that case, we have to be quick as each object is a one-off.